Houghton Mifflin Co. News Release - May 30, 2006
ETS and Great Source Team Up to Help Students Improve Their Writing Skills
Princeton, N.J. — May 30, 2006 — ETS and Great Source Education Group
today announced a collaboration to help students improve their writing skills.
Great Source, a division of Houghton Mifflin Company, will market and
distribute subscriptions to a co-branded version of ETS’s Criterion®
Online Writing Evaluation.
The Criterion service, part of ETS’s System 5™ suite
of K–12 products and services, is an online learning tool that uses automated
scoring technologies to evaluate student essays online. The Criterion
service helps instructors more quickly evaluate student writing skills by
scoring essays that students submit and providing annotated diagnostic
feedback in real time about the use of grammar, usage, mechanics, style, and
organization and development. Teachers set the parameters for each assignment
and can provide feedback on student essays in the form of pop-up notes or
comments posted on a private message board.
"ETS and Great Source Education Group share a commitment to help students
become better writers and more confident communicators," said John Oswald,
ETS’s senior vice president for Elementary and Secondary Education. "By
working together, we can reach more schools with stronger resources that give
students the practice they need to become clear, fluent, and effective
writers."
The co-branded version of the Criterion service will complement Great
Source’s popular Write Source program, and include custom
prompts, level specific handbooks, traits support, and graphics directly
aligned with Write Source textbooks. Starting this August, schools and
districts that purchase subscriptions through Great Source will get Write
Source’s new support coupled with the Criterion service’s
existing features to advance writing progress.
"The Write Source program is an effective resource to help
students become better writers, thinkers and learners," said Steve Zukowski,
president of Great Source Education Group. "Coupling our proven instruction
and learning strategies with ETS’s research and technological capabilities
will produce a product that will help educators make a difference in
classrooms every day."
More than a half million elementary, middle and high school students have used
the Criterion service across the United States.
"Students become proficient writers through constant practice, but teachers
have less time than ever to grade writing assignments," Oswald said. "The Criterion
service gives students the opportunity to work independently in a computer lab
or at home to improve their writing. It also reduces the amount of time that a
teacher needs to spend reviewing each essay and gives them the information
they need to make informed instructional changes."
For more information about the Criterion service, visit www.ets.org/criterion.
An online tour is available at www.ets.org/criteriontour.html.
For more information about ETS’s System 5™ suite of K–12
products and services, visit www.ets.org/system5.
About Great Source Education Group
Great Source Education
Group, a division of Houghton Mifflin, publishes curriculum-based supplemental
resources for students and teachers in grades pre-K through 12, as well as for
parents and home schoolers. With offerings in the core curriculum areas of
reading, language arts, math and science, Great Source also publishes programs
designed to meet specific initiatives such as summer school, afterschool,
intervention, test prep and ESL. The company’s Web site can be found at www.greatsource.com.
About Houghton Mifflin
Boston-based Houghton Mifflin Company is
one of the leading educational publishers in the United States, with more than
$1 billion in sales. Houghton Mifflin publishes textbooks, instructional
technology, assessments and other educational materials for elementary and
secondary schools and colleges. The Company also publishes an extensive line
of reference works and award-winning fiction and nonfiction for adults and
young readers. With its origins dating back to 1832, Houghton Mifflin combines
its tradition of excellence with a commitment to innovation. The Company's Web
site can be found at www.hmco.com.
About ETS
ETS is a nonprofit institution with the mission to
advance quality and equity in education by providing fair and valid
assessments, research and related services for all people worldwide. In
serving individuals, educational institutions and government agencies around
the world, ETS customizes solutions to meet the need for teacher professional
development products and services, classroom and end-of-course assessments,
and research-based teaching and learning tools. Founded in 1947, ETS today
develops, administers and scores more than 24 million tests annually, in more
than 180 countries, at over 9,000 locations worldwide. Additional information
is available at www.ets.org.
CONTACT:
Jodi Goldman Manager, Public Relations Houghton Mifflin Company 617-351-3817
jodi_goldman@hmco.com
Bryan Pope Account Executive Connors Communications (ETS) 212-798-1403
bryan@connors.com
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